COGNAC DECROIX
The brand
La Marque & les Hommes Cognac Decroix

Cognac Decroix is mainly bottled in small quantities.

The brand identity : an accurate image of the product.

The letters of the name are used to create a recognisable graphic symbol. The individual elements interact with oneanother. The rather vertical dynamic represents plant growth. The vine is also figured in the curves of the O and the curls of the E and C.
On the other hand, the straight lines of the I and the R refer to the earthy origin of the product. The logo creates a contrasted harmony in black and white, through which a strong energy flows, representing consistency and balance.